bold, fearless, and louder than the streets themselves.
Think oversized hoodies, heavy fabrics, and clean red-white-black combos that hit different in the cold.
Winter just got a glow-up.
The new ERA drop brings that fire energy to freezing days — bold hoodies, raw street cuts, and the signature red hit that makes every fit pop.
ERA Best Seller hoodie is the piece that put the brand on the map. Heavy cotton, sharp red-on-white detail, and that fearless vibe that screams authentic street power.